Urbanscreen – Video Projection as Interactive Street Art

I recently discovered a company called Urbanscreen, a group of free media artists and architects based in Germany, who deal in research and development of experimental media installations with the aim to stage urban areas. I thought that these are amazing pieces of video production that some of our Media Match members may enjoy.

JUMP

JUMP | media facade | urban screening from urbanscreen on Vimeo.

The project “Jump” is focusing on mapped video projection with a strict reference to architectural structure. The house front has been rebuilt in a studio setting with a proportion of 1:1,4. The setup becomes a stage for artists and performers. Later the captured video content is projected on the building.
Music by Jan Jelinek

PINWALL

Pinwall | interactive facade pinball | urban screening from urbanscreen on Vimeo.

Pinwall is a interactive facade pinball game. The project was realized in context of “Viertelfest Bremen” 2007.
Music by Flanger

555 KUBIK

555 KUBIK | facade projection | from urbanscreen on Vimeo.

The conception of this project consistently derives from its underlying architecture – the theoretic conception and visual pattern of the Hamburg Kunsthalle. The Basic idea of narration was to dissolve and break through the strict architecture of O. M. Ungers “Galerie der Gegenwart”. Resultant permeabilty of the solid facade uncovers different interpretations of conception, geometry and aesthetics expressed through graphics and movement. A situation of reflexivity evolves – describing the constitution and spacious perception of this location by means of the building itself.

Production: urbanscreen.com
Art Direction: Daniel Rossa – rossarossa.de
Technical Director: Thorsten Bauer
3D Operator: David Starmann shineundsein.de
Sound Design : Jonas Wiese
Realized with mxwendler.net mediaserver

Lee Jarvis.

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Tags: interactive, marketing, Projection, street, urban, urbanacreen, Video, Video Production, vimeo, Wall Art