I’ll admit it: checking the box office numbers of “The Dark Knight” has become a habit with me.  I keep going to www.boxofficemojo.com, and staring at the total domestic take (over $363 million in just 15 days); I read various articles wondering if the film is poised to make a run at Titanic’s epic $600 million domestic haul.  And I find myself theorizing exactly why this film is generating as much noise as it is.  The answer, I believe, lies beyond mere filmmaking.  What we’re seeing is truly a small phenomenon – a perfect storm of a film.  This is what happens when an excellent sequel (even better than its predecessor), rave critical reviews, a magnetic performance by a recently-deceased actor, and incessant word of mouth come together.

It starts, of course, with the movie itself: wonderfully written and directed, with a haunting yet moving score to accompany the great action and suspense.  Even when the first feedback was trickling in from sources close to the production, before any trailer was complete, there were raves about the dark story and the actors bringing it to life (everyone from Christian Bale, to Heath Ledger and Aaron Eckhart).  And the early reviews were dead on:  every major actor in this picture is worthy of recognition.  They add complexity to the story, as well as to their characters’ development within that framework.  I feel I can watch this film again and again, if only to see each actor so skillfully inhabit their role, wondering in the back of my mind what’s not being said – the stories behind the stories.  Take the Joker, for instance, who proclaims himself an agent of chaos, and yet so meticulously plans his schemes he’s almost like a deranged mathematician.  Ledger plays both sides so well, and so believably, that one can’t help but sit back and marvel at the odd duality of this character, the way he can be almost two distinct psychotics in one.

People like to point to the death of Ledger as the main reason to the film’s success, but that is merely simplifying the issue.  Rather, his passing is one of the cogs in a greater machine.  Critics were already raving about his performance prior to his death; they will talk about it for months to come.  And yes, there are some out there who will see the film only to watch the last performance of a young actor.  But there are so many more who will be pulled in for the other reasons mentioned above. 

Look at the overwhelmingly positive collection of reviews.  It is so rare to see critics getting behind a summer comic book movie, usually because they are so lean on story or character development.  Not so in this case: out of 247 reviews on www.rottentomatoes.com, only 14 are negative.  Read those reviews, and they’re less analytical assessments of the film, and more excited examinations of why the film is so good. 

The best part is, the film actually manages to live up to the intense hype.  What you read in the reviews is the same thing you hear from the average filmgoer; you can feel a breathless kind of enjoyment, can see a “there are so many reasons this film was good I can’t even pick one” gleam in the eye. 

Which, in the end, might be the best explanation for why this film continues to do so well: seeing it once (or twice) is simply not enough.

**Note:  I have to say, I’ll be amazed if the film passes “Titanic” for the domestic box office record. Think about it this way: let’s say at best that “The Dark Knight” grosses approximately $18 million tomorrow and another $12 million on Sunday (at BEST!!!)…  that would put the total box office at just under the $400 million mark.  That would mean that the film would have to earn another $200 million just to tie “Titanic”’s record.  To put it in perspective, that’s almost the entire domestic box office take of ‘Batman Begins’!  It’s a staggering figure when you think of it on those terms.

The one silver lining in all of this is that ‘The Dark Knight’ is on pace to reach the $400 million mark within 20 days (maybe 25)– obliterating the old record of 43 days set by ‘Shrek 2′.

Call it a renaissance if you want.  A rebirth of a specific aspect of American cinema: the franchise.  Whatever label you wish to give it, we are witnessing a revival of film series that were once thought dead – moribund franchises, that were had long ago outlived their usefulness.  “Batman”; “Superman”; “Rocky”; “James Bond”; even “Die Hard”.  It doesn’t take a film expert to see that these movies had descended into self-parodying shells of their former selves (admittedly, the first three more so than the latter two, but still, they were on their way).  Banking on brand awareness, producers were down to giving us stories that were basically dressed up recycling, always reliving the same plots but never pushing new bounds.  Brand awareness can only do so much, before you find yourself stuck with the conventional missteps of filmmakers eager to use a franchise for what it can offer, rather than what they can do for it.  “Batman & Robin” was a prime example, as was “Rocky V”.  (Of course, there are those who feel both films are good, fun storytelling, and wouldn’t change a thing.. this is not meant for them).

It now appears that it can sometimes take a decade of futility, and an utter lack of interest from the audience, before you can get a new lease on franchise life.  It takes time before you can get a Christopher Nolan to the table, or a Martin Campbell – men who re-create a series based on quality, not merely the recognition of the name.  All these years we’ve waited, and we finally have filmmakers who can take all the memorable images and ideas from our iconic heroes and make them real again – and can also make them relevant in a more modern world.  Whether it be Batman’s beginning, or James Bond’s first kill, we’re treated to an analysis of what makes these men great – faults and all.  In fact, it’s a testament to these filmmakers that they’re able to recognize the greatness in our most flawed characters – and it marks the beginning of an era in which our creations truly reflect the best and worst of us all.  That is what these writers and directors have done in re-imagining classic franchises, and as fans of cinema we should be grateful.

As a final note, one can’t mention “Rocky V” without also discussing the fabulous work that Sylvester Stallone did in “Rocky Balboa”, the 6^th Rocky film – and perhaps the best since the very first.  More so than any of the other films mentioned above (even more than Bond’s “Casino Royale”) this newest Rocky film is remarkable because it not only reinvigorated a franchise that had become a joke (“What’s the latest movie up to, “Rocky 12”?), but it did so using the some of the same actors, in very much the same setting.  What Stallone did was, at its core, very simple: he wrote an incredibly truthful, self-assessing cinematic gem, that never tried to be more than it was.  And the result was dialogue so honest, that even as we’re watching Rocky say the lines, we’re also seeing Stallone say them himself.  Stallone should be credited with having the depth and technique to pull this off, and the self-awareness to make this one of Rocky’s best moments.

I for one am off to watch the new “Rambo”.  After that, I will eagerly await the next Batman and James Bond films, knowing they’re in good hands… for now.